Entertainment is everywhere. Digital platforms like Netflix, Spotify, YouTube, and even PlayStation provide audiences with countless hours of entertainment. Yet, more familiar players, like national broadcasters, sports teams, and local music festivals, remain popular, too. With so many opportunities for creative and commercial success, a career in the entertainment industries has never been more exciting for aspiring creative professionals. This course is your roadmap through the complexities of global entertainment.
Know the future
Entertainment industries are constantly changing, especially in the digital era. This course equips you with the critical thinking skills and professional know-how to successfully navigate the dynamic creative practices, industrial structures, and legal mechanisms in such global industries as film, television, music, games, and sports, among others. By graduation, you will learn how to research, implement, and critically assess a range of strategic activities, from identifying talent, developing pitches, and negotiating contracts to engaging culturally diverse audiences and evaluating the impact of new technologies.